www.altyfans.co.uk

General Category => Altrincham FC First Team => Topic started by: Mrs Warbouys on January 12, 2018, 10:23:35 AM

Title: Oh look
Post by: Mrs Warbouys on January 12, 2018, 10:23:35 AM
Another company who’s founders live five minutes from our ground....


https://t.co/7iOcLj2Zwh
Title: Re: Oh look
Post by: HashtagAlty on January 12, 2018, 11:15:16 AM
Imagine if some creative fan had suggested approaching them as a tie in to our away kit....
Title: Re: Oh look
Post by: andrewflynn on January 12, 2018, 11:23:45 AM
Imagine if some creative fan had suggested approaching them as a tie in to our away kit....

Like they'd have gone for it!

Seriously though, this is a case of who you know. This whole campaign has been outsourced to an agency (managing Vimto) who have previously worked on Hotel Football campaigns. Found that out yesterday.
Title: Re: Oh look
Post by: HashtagAlty on January 12, 2018, 11:58:34 AM
Imagine if some creative fan had suggested approaching them as a tie in to our away kit....

Like they'd have gone for it!

Seriously though, this is a case of who you know. This whole campaign has been outsourced to an agency (managing Vimto) who have previously worked on Hotel Football campaigns. Found that out yesterday.

It’s exactly that attitude why we wouldn’t have got it.
Title: Re: Oh look
Post by: andrewflynn on January 12, 2018, 12:49:15 PM
Imagine if some creative fan had suggested approaching them as a tie in to our away kit....

Like they'd have gone for it!

Seriously though, this is a case of who you know. This whole campaign has been outsourced to an agency (managing Vimto) who have previously worked on Hotel Football campaigns. Found that out yesterday.

It’s exactly that attitude why we wouldn’t have got it.

Not really. I'm saying the context of this partnership in question means we never would have been considered. Salford's owners are good friends with, and have previously worked well with, the PR agency that now work with Vimto.
Title: Re: Oh look
Post by: One Foot in the Grave on January 12, 2018, 01:16:19 PM
Has anyone approached Ribena ?
Title: Re: Oh look
Post by: Alty5678 on January 12, 2018, 01:28:55 PM
If we are going down the colour route...

Purple Bricks?

Purple Parking?

We'll eventually get one of them to agree..... and then change the colour of the away kit!
Title: Re: Oh look
Post by: Teasierbeaver on January 12, 2018, 03:19:06 PM
The bigger issue here is that CO92 may well be extremely famous, rich and a marketing dream which means sponsorship and investment will come to them, more importantly compared to us they are young and fresh.

They are attracting a young fanbase and capturing peoples imaginations.

We arent, we're languid. We are basically a modern example of how a company/football club shouldnt market itself.
Title: Re: Oh look
Post by: andrewflynn on January 12, 2018, 04:14:58 PM
The bigger issue here is that CO92 may well be extremely famous, rich and a marketing dream which means sponsorship and investment will come to them, more importantly compared to us they are young and fresh.

They are attracting a young fanbase and capturing peoples imaginations.

We arent, we're languid. We are basically a modern example of how a company/football club shouldnt market itself.

Which brings us full circle to the point made yesterday, in that we can brand ourselves as modern and engaging through social media but its essentially pouring a tub of glitter on to a turd.
Title: Re: Oh look
Post by: Ian J on January 12, 2018, 04:25:29 PM

Which brings us full circle to the point made yesterday, in that we can brand ourselves as modern and engaging through social media but its essentially pouring a tub of glitter on to a turd.

Ha ha! That's brightened a dull day in the office :D